Jennifer Novicki
1 min readMar 9, 2022

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After presenting a rough draft of my secondary research with my class last night, I received feedback from my professor to look up the “good intentions” of Facebook when it first began and ethical AI. I realized I don’t know the history of Facebook at all. All I know is that in 2006, during my senior year of High School, Facebook suddenly appeared and we all had to have an account. I especially found it important to have an account to connect with the rest of my incoming cohort at Montclair State University.

So I started where most of us begin when we Google literally anything: Wikipedia. And much to my surprise, I just learned that Facebook was originally called FaceMash in 2003 and was created “as a type of “hot or not” game for Harvard students. The website allowed visitors to compare two female students’ pictures side by side and let them decide who was more attractive” (Source: Wikipedia).

Eww! How sexist! And gross!

I also want to change my scope to undergraduate students, aged 18–24.

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Jennifer Novicki

Process blog for my M.S. candidacy in the Integrated Digital Media program @ the NYU Tandon School of Engineering